When starting a new home business, good customer service will keep them coming back for more. Thank your customers frequently; send notes offering specials or upcoming events to make them notice that you remember them. When people feel a sense of friendliness and appreciation, they feel comfortable coming back!
If you are running a business out of your home, it is vital that you keep excellent records and documentation of all of your business expenses. Keeping a good record of everything you spend on your business will provide you with the proof you need should you home business be audited by the IRS.